As normal we carried out the tests on our latest batch of Another Wai-iti session IPA and we found the product to fall just short of the standards that we set for ourselves in terms of flavour, mouthfeel and colour of the beer. We carry out extensive tests on all our brews to make sure that the product is right before sending it out to the consumer.
This week saw the first batch of beer that had to be recalled and ‘poured down the drain’. This week saw a new first, and one that was difficult to swallow but one that feels right and that we will no doubt learn and grow from.
I would like to think that the majority of firsts that have taken place so far have all been exciting and positive, steps into the unknown. For us, they were the first zoom beer tasting, the first mini keg campaign, the first brew in our new home, the first kegging in our new home, the first canning in our.(you get where I'm going). These all took place in the first year of trading, but the second year has been just as full for new and old businesses alike. The first brew, the first sales meeting (which was horrendous), the first physical sale, the first online sale, the first delivery, the first regular customer, the first flat tyre for the work van, and so on and so on. My experience of starting and running my own business has been filled to the brim with firsts. I plan to do the same, in detail, at the end of this year however for now I want to explore just one aspect of the business to date. Far, far earlier than normal but this year is an anomaly!! Lockdown 2.0 is coming to an end and so businesses around the UK are busy preparing in order to make the most of what December and the remains of 2020 might hold.Īt the end of 2019, I reflected upon the journey of the business so far.
It's Sunday morning as I look out the office window upon a very grey and foggy York cityscape, it’s the end of November and like many others, my wife and I spent Saturday putting up the Christmas decorations. I'm not really sure how to begin, so I think I'll start with a brief overview of where we are today. A week on from my latest blog post, and it's not fizzled out just yet as I write this next entry.
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